SaaS software is getting rapidly prepared in the market, so businesses can derive the maximum benefit from using them. But the customers need to be taught how to use such software for an extraordinary experience.
When the customers cum businesses cannot find the benefits of using the product, they can shift to the competitors. Hence, software development companies must have proper tools to ease the onboarding of their clients, including product training.
They must provide screencasts to users, including simulations about what issues they can face while using the software. A screencast-based simulation with proper hover boxes and voice-over can help customers understand how to use the software for certain functions.
Although the users need captions on how to use certain software features, they should be concise. Also, product training requires collaboration between software developers and subject-matter experts of the elearning vendors because the former is aware of why the particular software is required.
After the SMEs understand how the software works, they can help the SaaS companies prepare apt product training videos with a usage-based flowchart. Elearning companies in the US have complete expertise in preparing such videos for a lasting impact and maximum attention span.
Why is SaaS product training important?
- Help customers:
Companies must implement such product training videos because they can’t always expect the customer support staff to answer the SOS calls.
It can be due to different time zones between the SaaS vendors and buyers and the lack of availability of solutions with the call center executives. While preparing such product training videos, the SMEs can also get help from the support staff in knowing the problems customers face while using the software.
The aim of any SaaS product training video tutorial is to make sure the customer can easily use it, rather than advertising it. If the product training video fails to address such concerns, the product can see a lot of leads getting lost, i.e., prospective customers who don’t buy the product.
Aid the CSR’s: Such videos are helpful for the end customers and sales reps that don’t have time to contact technical support during the calls. Also, the documentation does not ensure maximum retention for them, unlike product training tutorials. So, such videos can ensure the minimum call drop-off rates.
The waiting times are lower due to the sales reps answering the customer queries.
How can elearning companies USA help in creating such product training videos ?
The SMEs of elearning companies USA provide a valuable contribution when they use storytelling to encourage the audience to watch the video in the end. Since storytelling is used at the beginning, followed by screencasts, the audience of such videos is hooked. They feel inclined to continue with the video. That’s why screencasts are not enough to make the audience check the video.
Storytelling containing 2D vector characters allows the audience to relate to the video because they show the situations faced. The ideal storytelling simulation starts with a problem and how it can escalate into stopping work in the company, then using screencasts to show how the software can help solve the issue. They can also provide voice-based narration for proper intonation rather than using the text-to-speech option.
Elearning companies USA can also add interactive games to the video to test the audience’s knowledge. This ensures that the audience is particularly clear about how to carry out certain steps in the software. The elearning vendors know how to write the script for the video, like how to use jokes to add some humor to the video. With a joke, the SaaS vendors can connect with the audience and ensure that the latter remembers the video.
They can also help you design different videos for the technical staff of the SaaS buying companies who need to customize certain features and for the general users.
The SaaS users should be given tooltips to check what a certain button is used for when they hover over it. The tooltips, known as screen tips, also help the user figure out software rather than consulting the help manual. In their absence, he can also waste time trying to understand what a button does by clicking it and carrying out an unnecessary step.
Tooltips are also excellent tools when the user uses a SaaS application on a laptop or desktop instead of a mobile phone because they can’t be implemented on it. But there should be a flow of such tooltips, and the users should only be able to use the next one when they have closed the previous one. If too many tooltips load on the screen simultaneously, the users can get irritated. The users must also have the option to go to the previous tooltip in case they feel lost.